Director of Digital Marketing

Greater Toronto Area, ON L4B 4V1 | Direct Hire

Job ID: 56627 Industry: Sales/Marketing/PR

Director of Digital Marketing

Located in Toronto, ON

Salary up to $120,000 + Bonus + Benefits!

 

Our client is currently seeking a Director of Digital Marketing to join their team! The successful candidate will be responsible for the all of marketing and public relations activities in a rapidly expanding company. If you have experience with social media, product launches, event coordination, and media relations and search engine optimization in digital advertising, we want to hear from you!!

 

Responsibilities:

  • Work closely with the Executive Team on the development and execution of comprehensive marketing plans
  • Execute marketing communications campaigns (advertising, online, print, direct response, events, sponsorships public relations and others) to drive the business; ensure these campaigns align with specific marketing strategies
  • Develop unique and breakthrough promotional ideas to drive the business, on a short and long term basis
  • Analyze campaign performance and identify best practices
  • Ensure that the brand is being represented in a way consistent with corporate marketing objectives
  • Contribute to management of agency relationships
  • Managing the redesign and improving the usability, design and content/conversion of the company website

 

Qualifications:

  • Must have AdTech/Media experience
  • Experience in a similar role involving communications planning, marketing strategy, media relations and social media
  • Previous experience in Digital Advertising Industry, programmatic media buying, performance marketing, etc.
  • Strong understanding of current online marketing concepts, strategy and best practices
  • Experience in eCommerce, SEO, PPC, Email marketing and social media
  • Bachelor degree in Marketing/Communications or related field and/or related work experience

To apply, please click Apply Online or submit your resume by email to: KROresume@bagg.com

View all of our job postings at www.bagg.com 

Accommodations are available upon request to support your participation during all stages of the recruitment process.


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